Sysco GB Acquires Fairfax Meadow to Strengthen UK Foodservice Meat Supply
Sysco GB has acquired Fairfax Meadow, a leading UK catering butcher, from Hilton Food Group for £54 million. The acquisition is a strategic move by Sysco GB to become the leading fresh meat supplier to the foodservice sector in the UK, bolstering their existing meat manufacturing capabilities.
Strategic Rationale
Paul Nieduszynski, CEO of Sysco GB, stated that the acquisition of Fairfax Meadow is a "crucial next step" in their plan to build leadership in the critical meat category. The company aims to provide the best "centre of plate" offer in foodservice and sees Fairfax Meadow as a complementary fit that will strengthen its fresh meat proposition across the country.
- The deal includes a three-year contract with Hilton Food Group to supply Fairfax Meadow with meat products.
- Sysco's previous acquisition of Campbell's Prime Meat further supports its expansion in the meat supply chain.
Fairfax Meadow Operations
Fairfax Meadow, operating for over 50 years, employs 360 people across its production and distribution sites in Derby, Enfield, and Eastleigh. Penny Tomlinson, Managing Director at Fairfax Meadow, believes the acquisition acknowledges and strengthens their position as a market-leading meat supplier to the foodservice industry.
Hilton Food Group's Perspective
For Hilton Food Group, the sale represents a step in aligning the business more closely with its core strengths, focusing on partnerships with leading retailers. CEO Steve Murrells indicated that the company is refining its portfolio to focus resources where its global expertise and customer partnerships create the greatest opportunities.
Company | Details |
---|---|
Sysco GB | Acquiring company, aiming to become the leading UK foodservice meat supplier. |
Fairfax Meadow | Target company, a leading UK catering butcher with 360 employees. |
Hilton Food Group | Selling company, refocusing on retail partnerships. |