Controversy Erupts Over Bad Bunny's 2026 Super Bowl Halftime Show Performance
The selection of Bad Bunny to headline the 2026 Super Bowl halftime show has sparked significant controversy, particularly among conservative football fans who object to his past criticisms of former U.S. President Donald Trump and his political stances.
Conservative Outcry and Political Undertones
Several conservative commentators have voiced their disapproval of the choice, expressing concerns that the Puerto Rican singer and rapper might use the Super Bowl stage to express anti-Trump sentiments. Robby Starbuck, a conservative activist and filmmaker, stated on X that the selection was "designed to divide fans" and predicted Bad Bunny would push a "woke message." This criticism extends to his gender-fluid style of dress and his primarily Spanish lyrics.
Stacy Lee Kong, a Toronto-based culture critic, notes that while some are upset, many may tune in specifically "to post a hot take" online. The debate highlights the intersection of sports, entertainment, and political ideologies.
Bad Bunny's Previous Actions and Statements
Bad Bunny, whose real name is Benito Antonio Martínez Ocasio, previously declined a U.S. tour, citing concerns about potential ICE raids targeting his primarily Latino fan base. In an interview with i-D magazine, he expressed worry that "ICE could be outside [my concert]." He has also been a vocal critic of Donald Trump's response to Hurricane Maria in Puerto Rico and a supporter of LGBTQ+ rights. His 2022 album, Un Verano Sin Ti, holds the record for the most streamed album in Spotify history, demonstrating his widespread popularity.
Hypocrisy Accusations and Potential ICE Enforcement
Some critics have labeled Bad Bunny as hypocritical for agreeing to perform at the Super Bowl after expressing concerns about ICE activity. Corey Lewandowski, a senior adviser to U.S. Homeland Security Secretary Kristi Noem, suggested that ICE would be conducting enforcement at the Super Bowl. This raises questions about the safety and security of Bad Bunny's team and fans at the event.
NFL's Perspective and Fanbase Considerations
The NFL, Apple Music, and Jay-Z's Roc Nation announced the selection on Sunday. While the choice could alienate some conservative fans, Latinos are reportedly the fastest-growing NFL fanbase. The selection has been described as potentially a "betrayal" to Trump-supporting football fans by Stacy Lee Kong. Critics like Benny Johnson of The Benny Show have labeled Bad Bunny a "massive Trump hater" and "anti-ICE activist."
Historical Context and Potential Viewership
Bad Bunny previously performed at the Super Bowl in 2020 alongside Shakira and Jennifer Lopez. Rapper Kendrick Lamar's 2025 halftime performance generated similar outrage online but also broke viewership records, topping Michael Jackson's 1993 record with 133.5 million viewers. The NFL's decision highlights the ongoing tension between entertainment, political expression, and the diverse perspectives within its fanbase.