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Eight Iowa Target Stores Host Midnight Release for Taylor Swift's New Album "The Life of a Showgirl"

Published on: 03 October 2025

Eight Iowa Target Stores Host Midnight Release for Taylor Swift's New Album

If you didn't preorder a copy of Taylor Swift's new "The Life of a Showgirl" album, Target is giving Iowa shoppers a chance to grab one right at midnight on Oct. 3.

Eight Target stores in Iowa, including one in West Des Moines, will be open late for a special midnight release, the retailer said. Fans will need to be prepared to stand in line for several hours, with tickets for the albums being distributed starting at 10 p.m. Oct. 2.

"Swifties, this one’s for you," Target said in a news release. "Because shopping for an album at Target isn’t just about getting the music — it’s about the anticipation, the connection, and the shared joy that comes with each release."

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In a statement, Cassandra Jones, senior VP of merchandising for Target, said "every album release is a chance to celebrate with our guests."

"Taylor Swift’s 'The Life of a Showgirl' is already the year’s biggest music moment, and we’re giving fans even more reasons to get excited," Jones said. "From exclusive vinyl and CD editions available only at Target to midnight releases and curated music experiences in our stores, we’re proud to be a destination where fans can discover, connect and take home something truly special."

'Life of a Showgirl' news: What time does Taylor Swift's 'Life of a Showgirl' come out? When and how to listen.

'The Life of a Showgirl' Target products

Target's exclusive “The Life of a Showgirl: The Crowd Is Your King” is a "Summertime Spritz Pink Shimmer Vinyl" featuring an opaque pink and pale-yellow pearlescent vinyl with gold shimmer and a collectible custom gatefold sleeve.

Target, Swift's long-time collaborator, will be stocking four exclusive products in-stores along with Swift's entire discography. Target's exclusive "The Life of a Showgirl" products include:

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"The Life of a Showgirl: The Crowd Is Your King" edition: The exclusive "Summertime Spritz Pink Shimmer Vinyl" for $34.99 features an opaque pink and pale-yellow pearlescent vinyl with gold shimmer, a collectible custom gatefold sleeve, a giant double-sided poster, a poem written by Taylor herself and never-before-seen photos and album lyrics.

"The Life of a Showgirl: It’s Frightening" CD with poster, album art and lyric booklet for $14.99

"The Life of a Showgirl: It’s Rapturous" CD with poster, album art and lyric booklet for $14.99

"The Life of a Showgirl: It’s Beautiful" CD with poster, album art and lyric booklet for $14.99

Target will also carry "The Life of a Showgirl: Sweat and Vanilla Perfume" CD with poster, which will only be available to purchase online at Target.com.

Which Target stores in Iowa are hosting Taylor Swift release sales?

Select Target stores will remain open until after midnight, until 1 a.m. local time on Oct. 3, for fans to get their hands on Swift's newest album.

Iowa's stores include, according to Target's news release:

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Cedar Falls : 214 Viking Plaza Drive

Cedar Rapids North : 1030 Blairs Ferry Road NE

Coralville : 1441 Coral Ridge Ave., Coralville

Davenport : 5225 Elmore Ave.

Dubuque : 3500 Dodge St.

Mason City : 3450 Fourth St. SW

Sioux City : 5775 Sunnybrook Drive

West Des Moines SW: 5405 Mills Civic Parkway

How will Target's Taylor Swift release sale work?

Here’s what Target wants you to know about shopping in-store for the album release:

Target team members will distribute physical or digital tickets in the electronics section of the participating store at 10 p.m. local time on Oct. 2 that will reserve your product for purchase. Once you have your ticket, you can continue shopping in the store and return to the designated queuing location at 11:45 p.m. local time to make your purchase at midnight.

Ticketing will take place until all tickets are claimed or 10 minutes before midnight.

Due to high demand and limited quantity, each guest can purchase up to four items only.

Target said the full "The Life of a Showgirl" assortment will be available for purchase while supplies last, beginning early morning Oct. 3 on the store's website and in Target stores when they open.

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"Whether you’re pre-ordering online, joining a midnight release, or browsing in-store on launch day, Target is ready to make 'The Life of a Showgirl' an unforgettable era for fans everywhere," the store said.

This article originally appeared on Des Moines Register: 8 Target stores in Iowa open for Taylor Swift album release

[SRC] https://www.yahoo.com/entertainment/music/articles/life-showgirl-comes-midnight-8-181821387.html

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